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Looking Ahead: Now is the Time to Plan for 2020’s Election Season By Steve Nober
The 2020 fall campaign season will have additional impact on advertising availability and other issues. Read CAMG’s exclusive article on analysis and strategy here
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How Mobility Data Can Guide Your Advertising Strategy in Times of Crisis Article
As communities enter different phases of reentry during the pandemic, many have questions about when to adjust advertising in your local market. In this exclusive article, Steve Nober shares how CAMG applies mobility data to guide your advertising strategy.
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Outsourcing Your Law Firm Advertising? Consider a Lead Generator Checklist
Ethics and compliance attorney William E. Hornsby shares 7 key issues to consider when you outsource your law firm advertising and work with a lead generator in this article from Attorney at Work.
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CAMG Staff Prepares to Work Remotely
CAMG is committed to maintaining a safe and healthy work environment for our employees. In doing our part in keeping our staff and community safe, we have been meeting daily to monitor and plan for COVID-19.
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A Lawyer’s Ethics Obligations When Participating in a Lead Generation Program
CAMG’s White Paper reviews 7 issues and areas of concern lawyers should address when participating in a lead generation program. The White Paper is authored by a team of nationally renowned ethics attorneys.
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5 Red Flags to Watch Out For: Is Your Agency Measuring Up?
If you’re working with an outside agency or considering working with one, you want to make sure you’re getting the best return for your investment. In this article from the November 2019 PILMMA INSIDERS’ JOURNAL, Steve Nober discusses sizing up your agency and red flags to avoid.
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CAMG and CEO Steve Nober in The Wall Street Journal
Mass-Tort Machine Powers Wave of Roundup Lawsuits CAMG and CEO Steve Nober were featured in The Wall Street Journal article, “Inside the Mass-Tort Machine That Powers Thousands of Roundup Lawsuits”.
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2019 The Trial Lawyer A-List Article – Using Heat Maps
With the competitive nature of advertising, especially in overspending markets, how can attorneys increase their odds of successful outcomes with their campaigns? In this article from the 2019 National Trial Lawyers The A-List, Steve Nober discusses using heat maps as part of a successful media targeting strategy.
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2019 The Trial Lawyer A-List Article – TV, Digital, and the 360-Degree Blended Approach
When reviewing your mass tort media strategy, there is no one formula that applies to all firms. Instead of focusing on television only or digital, it’s best to take an agnostic approach.
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Fall 2019 The Trial Lawyer Article
As an emerging tort, JUUL campaign marketing doesn’t yet have the historical data and performance metrics to draw from. How can you proceed with planning your JUUL campaign strategy?
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