Marketing Strategy

A Comprehensive, Transparent Approach to Your Campaign

CAMG is an advertising agency that works exclusively with law firms. We deliver the full spectrum of media: digital, television, print, out-of-home, and radio. Our transparent approach provides your firm with media schedules, pricing, and performance metrics each week. With our media buying expertise, industry experience, and intensive analytics, we are able to deliver the most-effective marketing campaigns.

  • Television: National Broadcast, Local Broadcast, National Cable, and Local Cable TV
  • Print: National, regional, and local
  • Out of Home: Branding and directional media
  • Radio: Network, local, digital, and promotional
  • Digital: All paid social media channels, SEM/PPC, landing pages, and programmatic video/audio/display

How is your advertising working? Could you be getting more cases with your advertising dollars? Let CAMG do a complimentary audit of your marketing campaigns. We’ll let you know what is—and what isn’t—working, plus what needs to be done to improve your results. The more data you provide, the deeper the dive. That’s not all. With our six service divisions, you can vertically integrate all your marketing needs with just one partner, available à la carte or bundled.

Our divisions include:

  • Response-driven marketing
  • Phone management
  • Medical record services
  • Call center services
  • Contract processing
  • Data publishing

Because we’re able to integrate and share data across our divisions, you benefit from valuable data and more-efficient campaign spending.

SEO done right

Our SEO team is the best in the legal industry. We rank national and local firms for PI, MVA, mass tort, family law and more. Contact us today for a complimentary audit and program to generate you more cases at a highly efficient cost per case.

CAMG Ethics White Paper

Now more than ever, ethics count. “A Lawyer’s Ethics Obligations When Participating in a Lead Generation Program,” authored by a team of ethics and compliance attorneys, is continuously updated with the latest rules.

Are you looking for data-driven marketing for your law firm?

As a full-service agency, CAMG handles everything from marketing and creative to the support your law firm needs to operate campaigns at the maximum efficiency.
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CAMG consistently outperforms their TV marketing competitors.

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The CAMG team is very responsive and understands the process from A to Z.

Combine this service with some or all of our other services to get your best response...

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MotionMetrics™ (MM) represents the pinnacle of CAMG’s innovation in legal marketing, combining proprietary data about individual markets’ traffic, accident and demographic patterns to identify strategic targeting for advertising opportunities.

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Audience Targeting

CAMG uses media industry monitoring tools to help define your target demographic. Our team continuously tracks, monitors, and analyzes performance metrics to provide relevant data.

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Media Buying

Our Media buying team can purchase media in both your local market and on a national level to produce the best result. We utilize the “direct response” model to provide you with the most calls per dollars spent.

THE NATION’S LARGEST FULLY INTEGRATED

Marketing Agency Dedicated to Law Firms

  • Television
  • Radio
  • Public Relations
  • Medical Record Retrieval & Review
  • Search Engine Optimization
  • Paid Digital
  • Out of Home
  • Intake & Contracting Services